The role of perception in investment

The BSE Sensex rose by 570 points on Monday 29th Aug'11. After losing more than 2000 points in the entire month of Aug'11, what made the markets to rise by more than 3% on a single day . The answer is - Perception ... And perception can change overnight. This time , there was an announcement ( or lack of announcement ) by the US Fed Chairperson on Friday - 26th Aug'11, that the Government should try to create more employment . This created positive vibes all around and the stock indices across the globe headed northwards.

Well... well... all you fundamental folks, perception can be an important tool for making good purchases As Mr. Bufffett retierates, buy when folks around you are fearful and sell when folks around you are greedy.

Rest my case here.... Perception rules along with emotion...

Why do you invest

Why do you invest ? Do you really invest ? Is there a method in your investment process ? Or you invest to save tax in the month of March.

Have you ever given a thought to this? If you are a foodie, every time a new restaturant opens, you are the ist to visit and taste.If you a movie buff, you want to watch the movie in the ist week itself, if not on the day of release. The list can go on..

Have you ever planned that once your earning stage is over and you want to pursue the above activities, it will cost money and from where will this money come ?

Well .. is there a  strategy ?

Yes.. Simple and easy to follow rules:

1) Set aside 10-15% of your Net income ( the salary or income credited to your bank account) for investments.

2) Ask for help for understanding the investment products and process.

3) If required, pay for the services.

4) Be disciplined in your investment process.

5) Review your investments every 3 -6 months.

6) Before investing, set a goal... a time horizon...

Additional monies received should go into your investment kitty.

So going forward before investing... understand why do you invest

What Fees should you pay to your advisor

Fees - if possible one would not not want to pay at all. Be it the school fees, tution fees, doctor fees. Well , but you have no option , but to pay... But for the financial advise... well you think you need not pay at all. ....

You get so much advise ... from the ............media ;  friends.. your office colleagues... your relatives ... and each of the stories about multiple growth will lead you into the investments of similar nature.

Why this apathy? Do remember what was good for your friend. need not be good for you. Your risk appeitte, your liquidity needs, may be different from your friends. Moreso, the reason for you to invest based on your needs and requirements and your risk profile.

This is where you financial advisor, if you've found one... should be paid for.

Ideally a fixed fee ( Rs. 10k-Rs.25k) can be paid , if its a purely advisory nature. Alternativley, one could pay a transaction fees of 1-1.5%  of the investment amount, with a cap on the higher amount to be piad n a year. ( Say, not more than Rs. 1 lac).

If your advisor also manages your portfolio, again a percentage of AUM ( Assst under Management) - say 0.5% - 1%, with a cap on the maximum amount chargeable as fees can be set . This fee is not in addtion to the advisry fee.

It's adviseable that you pay a fee to your advisor. He's your financial doctor. You do not compromise with the fees when you meet your health doctor. Then why this aversion to pay a fee to your financial advisor. Do rememeber , choosing the right instrument for growth , one which delivers a  CAGR return of 15%, viz-a-viz, one which delivers a 9% return on similar investment product, can go a long way in determining your financial health and wealth creation.

Should you pay for the financial advise

Financial advise to many of us - is like a package deal. You buy a financial product and we assume that it's the ideal one. It's the best product , suitable for our need and the person recommending the product has our interest , while recommending it. More often than not, the product gets advised because its monetarily more beneficial to the person recommending the product.

Welcome to reality. Being penny wise and pound foolish is the order of the day. You try to save on the advisory fee and happy to buy a product which has a longterm ( negative)  impact on your portfolio and your return.

In the world of advisory - there is only 1 currency - Trust. But to get that is a difficult task, if not impossible.

Ask a few questions to the advisor on why the particular advise was recommended, as in :

- What is the product incentive to the advisor ?

- Is there any other comparable product ? And if so, compare the returns

- What is the existing asset allocation of the product in the current portfolio

- Is there any other better comparable product ?

- Is it line with my risk profile and liquidity needs?

Ask .. ask  and ask... till you are satisfied .

And if you are satisfied...hold on to your advisor and pay the fees, to ensure that he/she always advises keeping your interests .

Most of us like free advise. Remember , there is no free lunch and anything free has a catch. Do not be caught.

Do you need a Financial Advisor

You earn money and want to have the monies for meeting your daily needs, entertainment , splurge and make more monies from the existing one. Well... all easy except the one .. to generate more from the exisitng one.

So if you think you have sufficent information and knowledge about the investment vehicles and financial instruments and is able to track your investments and spend 30 mins in a month..... you can be your own advisor.

With so much of data and information around... and if you have the inclination to understand and implement ... then you need not need an advisor.

But then do remember... one size does not fit all....

If in doubt, then it makes sense to have  an advisor who has your interests and makes investments and decisions based on your goals ..... then you are a lucky one.

In the World of Investing - Find out your enemy

Have written an article in today's Financial Express. This was on Investing and how the Investor can be his own enemy. Have a look at the link.

http://www.financialexpress.com/news/tactical-asset-allocation-pays-handsome-dividends/835663/0

Pictures speak more than words. But at times, words are as important as the picture.  In the past 12 trading sessions,beginning  15th July'11 - 9th Aug'11 ,  the BSE closing index  has eroded by 11%  ( from 18871 to 16857) .

As I write this, there is a slight bounce back in the US market ( atleast temporary ).

Now that we have seen the picture , I would like to share the thought process in this volatile scenario.

What not to do - Do not dump your equity and exit. Remember 2008 ( If you had dumped all in Oct’08, you must be reeling under losses even now, in few cases)

What to do -

• Look at the opportunities

• Be a vulture

• Accumulate gradually

• Bottom fishing is ruled out

• Continue your SIP’s ( Remember 2008… do not stop the SIP’s)

• Use Short Term Debt funds to park your monies temporarily

• Have a word with your advisor, seek opinion, but finally trust your gut

Gold is going up and up … Naturally, it’s the only trusted hedge for the investors- For you and me.

What should you do now. Should I buy now.. should I sell now…or should I take no action…..

The answer lies in you…. When you invest in PPF or when you buy a house…. Do you invest with a horizon exceeding a day or week or month or year. Then why this bias with equity.

With crude price going down , one can expect inflation to go down and with it a temporary respite from the hawkish RBI interest rate hike. The corporate results will be sluggish for a quarter or two or more. But then , if you are invested for the long term, look at this opportunity to actually strengthen your fortress .

This looks like a contrarian view. Do remember the maxim… Be greedy when others are fearful and be fearful when the same tribe is greedy ………………….

One more thing.. do not lose your sleep and stress yourself much.. The current situation only fortifies the point - Invest with a time horizon with asset allocation as per your risk profile.

Enjoy your life…. This too shall pass…………………